Tech ThursdAI: Get First Touch and Stop Hating Outreach

It's Tech ThursdAI, where we explore sales tech tools and share our findings. First Touch makes personalized outreach easy.

September 26, 2024

By Zoey Weinstein

Are you tired of spending hours on cold outreach only to have nothing resonate with your prospects? We understand the frustration of manual prospecting tasks like cold outreach, lead research, and prospect qualification. The tedious and time-consuming nature of these tasks can hinder real connections with potential clients. What if we told you there is a solution that simplifies, accelerates, and personalizes your outreach efforts? 

Say hello to First Touch, an AI-powered research and outreach platform that blends personalized client research and outreach. Using AI technology, First Touch delivers relevant prospect insights. It then guides users in creating tailored content sure to resonate with the right audience. First Touch works beyond initial connections by guiding sales professionals through all stages of the sales funnel. It promises to double your meetings and save over ten hours per week. Even better, it encourages teams to build meaningful connections that lead to more closed deals.

First Touch delivers real-time news and insights and turns them into personalized outreach that stands out from standard cold email templates. With a commitment to accuracy and relevance, First Touch sources data from several trustworthy and up-to-date databases. By pulling from social media, industry reports, and news, First Touch gives users research on individual prospects and companies, helping them understand their backgrounds and pain points. 

For each prospect, First Touch provides pertinent social media posts, podcasts, industry insights, and challenges. By selecting relevant information, it generates authentic messaging based on prompts that bypass AI detectors and resonate with prospects. Whether making an initial introduction or warming up a cold pipeline, First Touch allows teams to send dynamic and personalized messaging in seconds instead of hours. 

First Touch offers a Pro option for individual sales representatives. For $50 per month, users get unlimited prospect analysis and outreach credits, 500 email contact credits, and 24/7 support. To empower your entire sales team, First Touch “For teams” includes workflow optimization and prompt-based templates designed to your team’s needs. In addition, with the FT Grader, teams can track the quantity and quality of their outreach efforts. First Touch “For teams” gives the power to boost efficiency without sacrificing the humanity behind team interactions. Lastly, First Touch offers a free trial with unlimited prospect analysis, 30 outreach credits, and ten email contact credits. 

First Touch consolidates research, prospecting, and outreach into one tool, streamlining the creation of engaging messaging and saving time writing touches. Through seamless integration with tools such as HubSpot and Salesloft, the First Touch browser extension fits perfectly with pre-existing workflows. By providing insights at every stage of the sales cycle, First Touch helps boost conversation rates, foster meaningful interactions, and drive success. 

If you want to learn more about what First Touch can do, check out their library of resources. There, you will find a few short videos as well as documentation that highlights the platform’s features and benefits. 

Try First Touch for yourself, and let us know what you think at mastery@maestrogroup.co.