December 15, 2021
Stop using the excuse of your reader’s “sophistication”; what’s good enough for Ernest Hemingway’s writing is good enough for your writing, too.
January 06, 2021
No one needs to walk into a bar, or rub on a magic lamp. A good sales story needs to be MORE—memorable, organized, relatable, and educational.
November 20, 2020
This month’s latest is about standing out from the crowd of Black Friday emails.
September 30, 2020
Is your team composed of redworkers, or blueworkers? Trick question–here’s why you should encourage them to be both.
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