Results for Author: Rachel Smith

How Can You Use AI in Your Sales Process?

Rachel Smith

July 26, 2023

Let’s face it. AI is better at combing through mounds of data. How can sales professionals get AI to work for them?

Just Looking for a Little Cognitive Empathy

Rachel Smith

May 31, 2023

You’ve probably been responding to those who disagree with you in the exact opposite way of how you should be. When debate doesn’t work, and your “convincing” data hits a brick wall, what’s the alternative?

Eating Our Own Dog Food

Rachel Smith

April 19, 2023

This week we’ll be sharing exactly what we saw when our web designers forced us to look in the mirror.

A Website Is a Terrible Thing to Waste

Rachel Smith

April 12, 2023

Users should never have to struggle to find what they are looking for on your website. Now, substitute “our” for “your,” and you see the problem we had at hand.

Personality Testing—the Good, the Bad, and the Drug-Induced

Rachel Smith

January 25, 2023

Personality characteristics can only predict about 20 percent of behavior. That’s because most people act different ways in different situations.

All an Illusion

Rachel Smith

January 18, 2023

Small simile update: our brain’s visual system is less “like a camera” and more like a card-counting, crystal-ball-wielding stoner who’s high on mushrooms.

Forget Everything You Thought You Knew About the Brain

Rachel Smith

January 11, 2023

The brain is a strange, complex structure with one critical role: allostasis. We don’t fully understand them, but having one is a serious upgrade from the “stomach on a stick” phase.

Maestro Mastery Hits 100

Rachel Smith

August 03, 2022

Maestro Group has reached a major milestone this week. You know who helped us get here? Cavemen.

Taking Your Body Language Online

Rachel Smith

June 29, 2022

“Digital body language” describes what we can use in written messages and video meetings that replaces physical body language and vocal cues. There are four law—value visibly, communicate carefully, collaborate confidently, and trust totally.

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