December 06, 2023
When faced with status quo bias in your deal, it’s key to turn the old adage, “If it ain’t broke, don’t fix it,” to, “If it ain’t broke, don’t get fixated.” Every good thing runs its course.
November 15, 2023
Research confirms that everybody else is using social proof in B2B sales.
October 25, 2023
So, if we’re not sitting in a circle and sharing personal stories, what should we be doing to create psychological safety?
October 18, 2023
Forcing circle-sits and trust falls is a surefire fail.
September 13, 2023
Listening is only half the battle—they have to know you’re listening.
September 06, 2023
Most people don’t think they want to have meaningful conversations with strangers, but it turns out, most people are wrong.
August 30, 2023
“A story is the shortest distance between being a stranger and a friend.” – Paul Smith
August 23, 2023
Don’t let us down with a tall tale (or worse, a boring one).